On Thursday 28th May, 3-4pm BST/ 10-11am EST, Ruth Faulkner, Head of Content, and Steph Smith, Head of Social, at Tonic, will be hosting a workshop to reset your social and content strategy for the changing times. 

Why is now the right time for this?

We’ve all seen the brands that have got it wrong on social media recently, putting their reputations and their businesses at risk. We understand how scary that prospect is for brand, marketing and social media teams. But even worse, we think, are those teams that are playing it too safe, going quiet or ‘just keeping the lights on’ with their content and social. We’re seeing more and more of this and think it’s time to draw the line in the sand and reset. Good enough is no good in an environment where your audience is spending more time than ever online and competition and expectations are at a peak.

Ruth & Steph will share insights into the current landscape, examples of best practices they’ve seen from companies that are nailing it (and learnings from those that aren’t), as well as tangible recommendations on how to succeed in your content and social media efforts.

Click below to sign up for the webinar:


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In this interactive workshop we will cover: 

  • Playing it safe - is it safe?
  • What does good look like?
  • Standing out for the right reasons
  • Insight into the current landscape
  • What does re-set look like?